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What is SEO and how does it works?

Did you know that 70% searches are on Google? And Top 5 results get 75% of clicks.

In a nutshell, Search Engine Optimization (SEO) is practice of increasing a website's visibility and improving its traffic. The better your website ranks on the Google search results, the more business it derives.

Search engines have defined algorithms and they require you to follow those rules to rank top on search engine results page (SERP). Google is the globally most used search engine and has algorithms of its own.

  • User experience matters the most for search engines. Your website needs to be user friendly to rank on top.
  • Website should be mobile friendly as most of the searches are done via cell phones.
What does

What does an SEO Agency Do?

On-page SEO

On-page SEO is the first and foremost step in SEO. Google search engines are constantly crawling the web and analyzing website's relevancy for certain tags and keywords. On-page SEO is a way to improve how these search engines index your website and rank you for keywords relevant to your business.

Local SEO

97% of users search online to find a local business, and 70% of customers will visit a store after checking its information online.

With a drastic increase in ‘near me’ searches, improving local SEO is a non-negotiable deal for any business looking to improve its local presence. By optimizing the searchability of your brand, we make sure that your website is visible to the right customer at the right time.

SEO Audit

Too often, even after constantly generating good content, many find that their website ranking still does not improve. That’s when an SEO audit comes into the frame.

An SEO audit understands the strengths and weaknesses of your website and works on capitalizing every opportunity to soar up the ranking.

SEO Competitors Analysis

As clients as it may sound, not studying your competition equals bringing a sword to a gunfight.

Chances are, if you have not analyzed your competitors, they have already analyzed you, learned about your brand's pain points and are doing everything to keep the competitive edge.

SEO competitive analysis is a way to examine what your competitors are doing right, study their strategies and avoid their mistakes.

Technical SEO

Your top-notch website is not worth anything if it isn’t user friendly. Statistics show that almost 53% of users will leave a site if the loading time is more than 3 seconds. Technical SEO takes care of such aspects and ensures that your website is user friendly, searchable and mobile-friendly to provide the best user experience.

Link building and outreach

Link building can exponentially increase your website’s visibility and if done properly, can do wonders to your brand. We help in building consistent high-quality links that will not only improve your website’s authority with search engines but will also position you as an expert in your niche.


Key Elements efforts to improve your business

With more than 7+ years of experience, Key Elements has worked diversely with businesses in every major niche. Our team of SEO experts not only are the pioneers in their field but also have years of hand on experience and an ever-growing zeal refining their skills.

Thriving on knowledge, our SEO are always updated on the latest trends and changes in algorithms and guidelines, ensuring that your site is never left behind.

We, at Key Elements, our SEO experts actively keep up with the latest Google guidelines and policies, making your website highly optimized.

We intensively study your target audience and their online habits.

We research the high ranking keywords as per your location and requirement which help users track your business exactly when they need it.

Strategies like content auditing, maintaining technical health and checking the quality of links are all part of eliminating the factors that might hinder your website ranking, which is taken care by us.

Our SEO experts are always on their toes to monitor your competition, find out ways how they are coping with the changing SEO trends, search for ways to hack their high ranking keyword and do everything to improvise and beat them with innovative ideas.

Learning SEO is not as difficult as it seems. The real pain point is the execution. People lack the experience, co-ordination and dedication SEO requires. Submit your website and let our SEO experts analyze it to create a striking SEO strategy for you.